Wall Wraps

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Wall Wrap

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Wrap advertising is the marketing practice of completely or partially covering (wrapping)[1] a Wall in an advertisement or livery. This result of this process is essentially a billboard. Wrap advertising can be achieved by painting, but an increasingly ubiquitous practice in the 21st century involves the use of large vinyl sheets as “decals.” The vinyl sheets can be removed with relative ease, thus drastically reducing the costs associated with changing advertisements. While walls with large, flat surfaces are often utilised due to ease, walls can also serve as hosts for wrap advertising, despite consisting of more curved surfaces.